Transforming Brands
for a better future.
Strategy, design and management for strong brands.
Germany's companies are at a crossroads. Structural changes and modernisation are essential in many sectors in order to secure their own future in the long term.
Transforming Brands: Your brand plays a decisive role in this. It is an important instrument for leading your company successfully into the future. It is both a meaningful driver and a signpost. It embodies the image of the future and credibly answers the questions of: Who am I, what do I stand for and where do I want to go?
Your brand is much more than a logo or a name. Activate the power of your brand. It starts with a phone call. Here are your options:
+49 (0)151 674 011 31
From the Rügenwalder Mühle to us:
Lothar Bentlage
The expert in brand transformation in the FMCG sector, Lothar Bentlage, is moving to UNICORN after nearly 30 years at Rügenwalder Mühle. Lothar Bentlage played a key role in the success story of Rügenwalder Mühle, where he helped drive the transformation from a traditional meat and sausage producer into a market leader in the vegetarian products segment. He will now bring this extensive experience to UNICORN, contributing to the successful further development of brands.
WHY CUSTOMERS COME TO US:
- Building new brands
- Positioning brands and sharpening brand profiles
- Inspire and attract skilled labour
- Differentiation from the competition
- Strengthening and supporting sales
- Increasing the company and brand value
- Customer activation and customer loyalty
- Increase marketing effectiveness
- Motivating employees
- Standing up to imitators
- Digitalisation
- Environmental protection and responsibility
- Reduce competitive pressure
- Reorganisation of neglected brands
- Building a sustainable brand architecture
- Increasing innovative strength
- Supporting generational change
- Shaping change with the help of the brand
Customer projects
Large format printing: PPS.
PPS. is a partner for the creative industry - and now presents itself accordingly.
Mechanical engineering: pennekamp
The Future of glass production. Quality and innovation from tradition.
Successful transformation of medium-sized companies in the B2B sector
How decision-makers shape their vision of the future
Our free practical guide provides you with pragmatic instructions on how to develop your company's vision of the future. The guide includes five application examples for effective tools.
Practical guide (including 5 tools) for SMEs in the B2B sector.
We close the gap between strategy and design
We are a leading consultancy for effective brand transformation. Our areas of expertise offer the ideal spectrum of strategy consulting, design agency and brand services for medium-sized companies.
YOUR FREE INITIAL ASSESSMENT. BOOK YOUR APPOINTMENT DIRECTLY HERE.
We analyse your current brand presence and show you weak points and potential. Use the easiest way to get a professional assessment of your situation.
